The poster fold project entails designing a visually captivating advertisement for Odesza's 2023 concert tour, relying solely on typography and a black-and-white palette. It aims to effectively communicate essential information to viewers while maintaining an intriguing visual appeal. Utilizing a combination of simple slab sans serif and thin, italicized seriffed typefaces, the design achieves a balance between readability and aesthetic appeal. Variations in type fill and outline contribute to visual interest and organization, ensuring clarity and coherence throughout the poster. Additionally, the use of line boxes around specific words or letters is consistently applied, enhancing unity across both the main poster and smaller informational fold squares. Through deliberate typographic choices and strategic layout, the poster will effectively capture the attention of its audience and convey key details about Odesza's concert tour.